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Best Roof Replacement & Installation in Wisconsin Ranked

Replacing your roof in Wisconsin is a significant investment in protecting your home from the state's demanding climate. The process involves selecting materials engineered to withstand heavy snow loads, freeze-thaw cycles, and high winds, all while fitting your budget and aesthetic preferences. A well-planned installation by qualified professionals ensures long-term durability, energy efficiency, and peace of mind for decades to come.

All Season Roofing

All Season Roofing

6600 Industrial Loop, Greendale, WI 53129

All Season Roofing is a roofing contractor based in Milwaukee, WI, offering residential and commercial roofing services including installation, replacement, repairs, and inspections. They also provide siding and gutter installation and repair services across the Milwaukee Metro area and surrounding communities. The company is GAF certified, enabling them to provide industry-leading warranties and ensure high-quality workmanship. They utilize advanced equipment like the All Season Roofing Equipter to manage debris and maintain clean job sites. With over five years of experience serving Southeast Wisconsin, All Season Roofing supports customers with free roof inspections, detailed estimates, and assistance with insurance claims.

5.0
336 Reviews
The Badger Company

The Badger Company

5440 Willow Rd STE 109, Waunakee, WI 53597

The Badger Company is a full-service roofing contractor based in Waunakee, serving Madison, WI, and the broader southern Wisconsin area. They provide residential and commercial roofing installation, replacement, repair, and inspection services, along with siding, gutters, and insulation improvements. The company has experience managing large-scale commercial projects and offers storm damage restoration and insurance claim assistance. One notable capability is their expertise in vented drip edge systems and gutter guard installations, ensuring proper roof ventilation and protection. The Badger Company is known for guiding clients through the insurance claim process and completing projects efficiently.

5.0
250 Reviews
Modern Exterior Roofing

Modern Exterior Roofing

2865 S 67th St, Milwaukee, WI 53219

Modern Exterior Roofing is a family-owned business providing residential and commercial roofing, gutter, window, and siding services in Milwaukee, WI. They offer roof inspections, repairs, installations, and maintenance tailored to each property's needs. The company emphasizes quality materials and transparent pricing while serving the Milwaukee area. With over 30 years of experience, Modern Exterior Roofing delivers durable roofing solutions and comprehensive exterior services. They also assist customers with insurance claims and provide financing options through a partner.

5.0
250 Reviews
Absolute Home Improvements Inc.

Absolute Home Improvements Inc.

821 Clark Ave, South Milwaukee, WI 53172

Absolute Home Improvements Inc. is a family owned and operated contractor based in Milwaukee, WI, offering a range of exterior home improvement services including roofing, siding, gutters, windows, and door installations. Established in 2005, the company focuses on quality workmanship and affordability, guiding homeowners through their projects to enhance energy efficiency and appearance. They are licensed in Wisconsin and provide roofing services such as roof installation, replacement, and leak repair, following manufacturer specifications to maintain warranties. Absolute Home Improvements is known for handling projects like complete roof tear-offs and replacements efficiently, often completing multiple layers removal and installations in a single day.

5.0
245 Reviews
Smart Roofing & Sheet Metal Company

Smart Roofing & Sheet Metal Company

4985 S Sunny Slope Rd, New Berlin, WI 53151

Smart Roofing & Sheet Metal Company is a family-owned roofing contractor serving Milwaukee, WI, and the surrounding areas. With 70 years of experience, they specialize in residential and commercial roofing, including installation, replacement, and repair of asphalt shingles, rubber, and metal roofs. They are certified installers for major manufacturers like CertainTeed, GAF, and Owens Corning, and offer standing seam metal roofing panels manufactured on-site to custom specifications. The company also provides roof inspections, certifications, gutter installation, and maintenance services. Their work includes complete tear-offs to identify underlying issues such as decking or ventilation problems. Smart Roofing backs their craftsmanship with a 10-year workmanship warranty and strong manufacturer warranties.

5.0
237 Reviews
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Understanding Wisconsin's Roofing Challenges

Wisconsin's climate presents unique challenges that directly influence roofing material choices and installation practices. A roof here must be built to perform under specific, often harsh, conditions.

  • Snow and Ice Loads: Heavy, wet snow accumulation is a primary concern. Roofs must be structurally sound to bear the weight, and the design should facilitate shedding to prevent ice dams. Proper attic ventilation and insulation are critical to maintaining a consistent roof temperature and minimizing dam formation at the eaves 1 2.
  • Freeze-Thaw Cycles: The seasonal swing from freezing to thawing can be brutal on roofing materials. Water that seeps into small cracks can freeze, expand, and worsen damage over time. Materials must have excellent resistance to moisture intrusion and thermal expansion to prevent cracking and premature failure 2.
  • Wind and Storms: High winds, particularly during thunderstorms and seasonal transitions, can test the secure attachment of shingles or metal panels. Proper installation techniques, including adequate fastening and sealing, are non-negotiable for wind resistance 2.
  • Roof Pitch: Steeper roof pitches are common in Wisconsin architecture, as they help snow and water shed more effectively. However, a steeper pitch can increase the complexity, time, and cost of a replacement project due to heightened safety requirements and labor 1.

Choosing the Right Roofing Material for Your Home

The material you choose is the first line of defense against the elements. Each option offers a different balance of cost, lifespan, appearance, and performance.

  • Asphalt Shingles: The most popular and cost-effective choice for Wisconsin homes. Modern architectural or dimensional shingles offer better durability, wind resistance, and a more textured look than traditional 3-tab styles. They provide a good balance of value, with a typical lifespan of 15 to 30 years depending on quality and maintenance 2 3 4.
  • Metal Roofing: An excellent long-term investment for harsh climates. Metal roofs excel at shedding snow, are highly resistant to wind, and are impervious to fire and rot. With a lifespan of 40 to 70 years, they offer superior durability, though at a higher initial cost. Styles include standing seam and metal shingles that mimic other materials 2 4.
  • Wood Shakes and Shingles: Offer a classic, natural aesthetic but require more maintenance in Wisconsin's moist climate. They are susceptible to moss, mold, and moisture damage if not properly treated and ventilated. Lifespans typically range from 15 to 20 years, and some local fire codes may restrict their use 3 5.
  • Slate and Synthetic Tile: Slate is a premium, virtually indestructible material with a lifespan exceeding 100 years, but it is very heavy and expensive, requiring a reinforced roof structure. Synthetic slate or composite tiles offer a similar appearance with less weight and cost, and good durability for Wisconsin weather 5 4.

The Roof Replacement Process: What to Expect

A full roof replacement is a structured project. Understanding the steps can help you prepare and ensure the work proceeds smoothly.

  1. Inspection and Estimate: A reputable contractor will conduct a thorough inspection of your existing roof, decking, and attic ventilation. They will discuss material options and provide a detailed written estimate covering all labor, materials, and potential ancillary costs.
  2. Planning and Permits: Your contractor will typically handle pulling any required local building permits. This is also the time to finalize material selections, colors, and project timelines.
  3. Preparation and Tear-Off: The worksite is prepared with protective tarps and a dumpster. The old roofing materials, underlayment, and flashing are completely removed down to the wooden decking.
  4. Decking Inspection and Repair: The exposed decking is inspected for water damage, rot, or soft spots. Any compromised sections are replaced to ensure a solid, level base for the new roof.
  5. Underlayment and Flashing Installation: A water-resistant or waterproof underlayment is rolled out over the entire deck. Critical areas like valleys, chimneys, vents, and skylights are fortified with new metal flashing to prevent leaks.
  6. New Material Installation: The primary roofing material (shingles, metal panels, etc.) is installed according to manufacturer specifications and local building codes. This includes proper alignment, fastening, and sealing.
  7. Cleanup and Final Inspection: The job site is meticulously cleaned using magnets and tarps to collect nails and debris. A final walk-through inspection with the contractor ensures your satisfaction and addresses any questions.

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Timeline and Seasonal Considerations

For a standard 2,000-square-foot roof, the active replacement work typically takes 3 to 7 days1 6. Factors like roof complexity (steep pitch, multiple valleys), the size of the crew, and weather delays can extend this timeline.

The best seasons for roof replacement in Wisconsin are summer and early fall. Summer offers long, predictable days and minimal rain chances. Early fall provides stable, cooler temperatures that are ideal for both workers and the installation of asphalt shingles, which need to seal properly with daytime warmth. While work can be done in spring, it's riskier due to rain, and winter installations are generally avoided due to safety hazards and material limitations 1 6.

Understanding Roof Replacement Costs in Wisconsin

Costs vary widely based on material, roof size, pitch, and the condition of the existing structure. The following are estimated price ranges for a typical 2,000-square-foot roof replacement:

  • Asphalt Shingles: $8,000 - $15,000+. This is the most common and budget-friendly option, with architectural shingles at the higher end of the range 1 3 7.
  • Metal Roofing: $12,000 - $25,000+. The higher initial cost is offset by extreme longevity and minimal maintenance 1 3 7.
  • Wood, Synthetic, or Slate: $15,000 - $30,000+. These premium materials command a premium price due to material costs, specialized installation, or the need for structural reinforcement 5 7 8.

Important Note on Additional Costs: Your final quote must account for more than just shingles. Essential line items include:

  • Tear-off and disposal of the old roof.
  • Decking repair or replacement (a common need once the old roof is removed).
  • Upgraded underlayment or ventilation systems ($500 - $2,000+), which are wise investments for Wisconsin homes 1 7.
  • Steep pitch or complex labor fees.
  • Permits and any warranty upgrades.

Always ensure your estimate is detailed and in writing, clearly separating material and labor costs.

Frequently asked questions

Sources

Footnotes

  1. How Much Does A New Roof Cost In Neenah WI - Rosenow Customs - https://rosenowcustoms.com/blog/how-much-does-a-new-roof-cost/ 2 3 4 5 6 7

  2. Guide to Proper Roofing Installations in Wisconsin - https://elegantexteriorsofwi.com/guide-to-proper-roofing-installations-in-wisconsin/ 2 3 4 5

  3. Cost of a New Roof in Wisconsin - Coohom - https://www.coohom.com/article/the-cost-of-a-new-roof-in-wisconsin-a-complete-guide 2 3 4

  4. Best Roof Materials for Wisconsin Homes - Schabel Exteriors - https://schabelexteriors.com/2025/04/20/best-roof-materials-for-wisconsin-homes/ 2 3

  5. Roof Replacement Cost By Material (2025 Price Guide) - https://firstamericanroofing.com/blog/roof-replacement-cost/ 2 3

  6. Complete Wisconsin Roofing Guide | Keeney Home Services - https://www.keeneyhomeservices.com/about-us/roofing-guide/ 2

  7. Average Wisconsin Roof Replacement Cost Guide - https://www.wiscoroofing.com/roof-cost-wisconsin/ 2 3 4

  8. Cost to Replace Roof: Real Prices and Savings Tips 2025 - https://protectpreserveroofing.com/blog/cost-to-replace-roof/